Better Than Pokémon!? How Yo-Kai Watch Is Marketing Itself To Japanese Children

Haven't heard of Yo-Kai watch? Well it's a more Japanese than the Japanese pokemon game for the kids. And it's kicking a lot of butt.

Better Than Pokémon!? How Yo-Kai Watch Is Marketing Itself To Japanese Children

Interview: Why Akihiro Hino Thinks Yo-Kai Watch 2 Will Push the Series Over the Top in America

Why Yo-Kai Watch Is Better Than Pokemon!

Anime Annoyances: The Real Reasons Behind Yo-Kai Watch's International Failure.

I believe Yo-Kai Watch handles its official competitive format better than Pokemon does.

Anime Annoyances: Why Yo-Kai Watch doesn't work in the U.S. Like Pokémon does.

Is the Yo Kai Watch series better than Pokemon, at least in some features? - Quora

Yo-Kai Watch is a kid-friendly mix of Pokémon and Ghostbusters - Polygon

Yo-kai Watch Is Popular Enough In Japan To Be Compared To Pokémon - Siliconera

Better Than Pokémon!? How Yo-Kai Watch Is Marketing Itself To Japanese Children

Why is Pokemon more popular than Yokai Watch? - Quora